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The Final Copy of Ilon Specht

The Final Copy of Ilon Specht
NR 18 minDocumentary
The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.
DirectorBen Proudfoot

Movie Details

Original Language:English
Production Companies:Breakwater Studios, Traverse32